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Lottery Sales Representative


Charleston, WV, US, 25314 WV Statewide, WV, US

Requisition ID:  15121

IGT (NYSE:IGT) is a global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Lotteries and Gaming Machines to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 10,500 employees. For more information, please visit

Purpose and Objective:

• Responsible for the marketing and sales activities in an assigned territory, including but not limited to product training, market research, and developing and executing marketing promotions.

Territory Coverage

This territory covers Jefferson and Berkeley counties

Primary Duties and Responsibilities:

• Executing retailer visits in assigned territory on an assigned call schedule.

• Facilitate On-site training with retailer owners, clerks, and managers, as well as other staff as needed product, program, and implementation rollouts.

• Generates, interprets, and presents sales data through company issued sales aid to grow product sales.

• Responsible for instant ticket equipment management and assist with gaming system equipment.

• Track and maintains adequate physical inventory levels of the instant ticket product at assigned retailers to influence telemarketing recommendations.

• Assist with the execution of in-store events from start to finish, including assisting with planning, scheduling, and executing promotional activities to increase sales.

• Serves as a liaison between company, customer officials, and retailers.

• Educates retailers on best practices and other marketing and sales techniques to maximize revenue.

• Responsible for evaluating and managing in store product inventory, display, as well as point of sale materials. 

• Recommend optimal inventory mix at retail locations through planogram compliance, instant ticket ordering, and returns.

• Monitor and track inventory by following all lottery procedures such as picking up, dropping off, transferring, closing, and returning tickets.

• Tracks and maintains adequate inventory levels of the instant ticket product at assigned retailers.

Other Duties and Responsibilities include:

• Responsible for covering other territories that may open due to vacancy, vacation, extended leave, personal time off, or any other reason.

• Educate and answer consumer questions on games and promotions.

• Assists with field research and end user hardware testing as needed.

• Leads retailer and staff-related promotions and assists with customer special events.

• Assists personnel and internal business units by reporting, tracking, and troubleshooting retailer and/or equipment issues.

• Participates in statewide sales meetings/conferences.

• Assists with other projects as assigned.

• Complete required paperwork and assist with other projects as they are assigned.


Education and Experience:

• Bachelor’s degree or equivalent

• Customer service, marketing and/or sales experience preferred.

Required Skills:

• Sound decision making and organizational skills

• Strong ability to work independently and with flexibility

• Exceptional customer service skills

• Ability to build positive customer relationships

• Strong time management skills

• Excellent verbal, written and presentation skills

• Demonstrated proficiency with Microsoft Office suite products

• Ability to travel to events outside of assigned territory as needed

• Valid Drivers License with a clean driving record

• Ability to lift over 25lbs.

Preferred Skills

• 2-4 years marketing and/or retail sales experience

• Knowledge of Lottery products and services

• Familiarity with hardware, software, and/or back-office tools 

Compensation and Benefits

• Full Time Salaried position with quarterly sales incentive bonus opportunities 

• Company vehicle to take home for work use only

• Medical benefits day one of being an IGT employee

• Paid Holidays

• Paid Vacation and Sick Time Available

• 401K plus employer match

• Company paid parental leave, life insurance, short term disability and long-term disability

Keys to Success

• Building collaborative relationships
• Decision making
• Drive results
• Foster innovation
• Personal energy
• Self-leadership


IGT is committed to sustaining a workforce that reflects the diversity of the global customers and communities we serve, creating a fair and inclusive culture that enables all our employees to feel valued, respected and engaged.  IGT is an equal opportunity employer. We provide equal opportunities without regard to sex, race, color, religion, age, national origin or ancestry, disability, veteran status, sexual orientation, genetic information, gender identity or expression, and any other personal attributes protected by federal, state, or other laws. We thank all applicants for applying; however, only those selected to interview will be contacted.


At IGT, we consider a wide range of factors in determining compensation, including background, skills, experience, and work location. These factors can cause your compensation to vary. The estimated starting compensation range is $39,848 - $103,002. The actual pay offered may end up being higher or lower. The Company will comply with all local pay requirements and collective bargaining agreements, where applicable.


Base pay is only one part of our Total Rewards program.  Sales roles may be eligible for commission payments, while other roles are eligible for discretionary bonuses .  In addition, we offer employees a 401(k) Savings Plan with Company contributions, health, dental, and vision insurance, life, accident, and disability insurance, tuition reimbursement, paid time off, wellness programs, and identity theft insurance. Note: programs are subject to eligibility requirements.


IGT (NYSE: IGT) is the global leader in gaming. For more information, please visit

Nearest Major Market: Charleston West Virginia

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