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Marketing Representative II


Atlanta, GA, US, 30303

Requisition ID:  9866

IGT (NYSE:IGT) is a global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Lotteries and Gaming Machines to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 10,500 employees. For more information, please visit



Overall Purpose and Objective:

  • Responsible for the marketing activities in an assigned region, including but not limited to product training, market research, and developing and executing marketing promotions.

Principle Duties and Responsibilities:

  • Develops and delivers classroom and virtual training to retailers, lottery officials and company staff on the operations of company equipment, technology and games.
  • Develops training schedules and staff assignments.
  • Serves as a liaison between company, lottery officials and retailers.
  • Visits retailers to promote sales and provide customer service.
  • Generates, interprets, and presents sales and training reports.
  • Assists with field research and software testing.
  • Assists in the development and implementation of programs to increase sales.
  • Creates video training modules and/or webinar training classes for retailers and players.
  • Assists with equipment and program implementations and rollouts.
  • Assists with retailer and staff-related promotions and special events.
  • Creates, maintains and updates all training documents and reference guides for retailers and local staff.
  • Assists lottery personnel and internal business units by reporting, tracking and troubleshooting chronic retailer issues.
  • Educates retailers and lottery personnel on best practices and other marketing techniques.
  • Participates in regional and statewide sales meetings/conferences.
  • Assists with other projects as assigned.


Education and Experience:

  • Bachelor’s degree or equivalent
  • Customer service and marketing or sales experience

Required Skills:

  • Sound decision making and organizational skills
  • Strong ability to work independently and with flexibility
  • Exceptional customer service skills
  • Ability to build positive customer relationships
  • Strong time management skills
  • Excellent verbal, written and presentation skills
  • Demonstrated proficiency with Office suite products
  • Ability to travel up to 60%
  • Clean driving record

Preferred Skills

  • 5-7 years training experience
  • Knowledge of Lottery industry
  • Familiarity with Lottery industry hardware, software, and reporting tools
  • Bilingual skills (Spanish) 
  • Adequate knowledge of learning management software
  • eLearning, webinar and training video design experience

Keys to Success

• Building collaborative relationships
• Decision making
• Drive results
• Foster innovation
• Personal energy
• Self-leadership



IGT is committed to sustaining a workforce that reflects the diversity of the global customers and communities we serve, creating a fair and inclusive culture that enables all our employees to feel valued, respected and engaged.  IGT is an equal opportunity employer. We provide equal opportunities without regard to sex, race, color, religion, age, national origin or ancestry, disability, veteran status, sexual orientation, genetic information, gender identity or expression, marital or family status, and any other personal attributes protected by federal, provincial or other laws. We thank all applicants for applying; however, only those selected to interview will be contacted.

IGT (NYSE: IGT) is the global leader in gaming.  For more information, please visit

Nearest Major Market: Atlanta